The National Cacao and Chocolate Fair, known as Chokao, aims to generate business worth around $15 million. Organized by the National Association of Cacao Exporters of Ecuador (Anecacao), it will take place from September 10th to 12th, 2024, in the province of Guayas.

Cocoa tourism in Ecuador has been gaining popularity in recent years, offering visitors the opportunity to immerse themselves in cocoa culture from plantation to chocolate making.

Ecuador is internationally known for producing some of the finest cocoa in the world, especially fine aroma cocoa, highly valued for its quality and distinctive flavor.